Definition |
Someone who creates a new idea or venture from scratch |
Someone who runs an existing business or established model |
Innovation |
Highly innovative—introduces new products or solutions |
Often follows proven models with less focus on innovation |
Risk |
Takes higher, calculated risks |
Takes moderate risks—often in well-known markets |
Vision |
Driven by passion, creativity, and a long-term vision |
Driven by profit, market opportunity, and business growth |
Approach |
Disruptive and future-oriented |
Traditional and operationally focused |
Example |
Creates a tech startup with a unique product |
Opens a franchise or retail shop using an existing brand |