3. Maslow;'s hierachy of needs.

3.1. The 5 Levels (from bottom to top

The 5 Levels (from bottom to top):

  1. Physiological Needs (Basic Survival)

    • Food, water, shelter, sleep

    • Example in business: fair wages to afford basic living

  2. Safety Needs (Security and Protection)

    • Personal safety, job security, health

    • Example: safe working conditions, stable employment

  3. Love and Belonging Needs (Social Needs)

    • Friendships, teamwork, sense of belonging

    • Example: inclusive work environment, collaboration

  4. Esteem Needs (Recognition and Respect)

    • Achievement, status, confidence

    • Example: promotions, employee awards, feedback

  5. Self-Actualization (Personal Growth)

    • Realizing one’s full potential

    • Example: opportunities for creativity, innovation, leadership